FreshBooks — biographical portrait
A Documentary Film

FreshBooks

Founded 2003

A documentary is being written about FreshBooks — and you can help shape it. Read the script, pitch scenes, share what you know. When it's done, you'll be first to watch.

See the script

I thought, there has to be a better way. Why am I using Word and Excel for something this important?

— FreshBooks - Background & Origins

(hosted on second site/server) - Simple invoicing for his own agency use - Shared with friends and colleagues **2004-2005: Early Traction** - Word-of-mouth growth among Toronto freelancers - Simple value proposition: easier invoicing - No venture capital, bootstrapped growth - Renamed to

— FreshBooks - Background & Origins

in 2004 ## Name Evolution ### From 2ndSite to FreshBooks The original name

— FreshBooks - Background & Origins